Wake is simple, beautiful, and intuitive to use. This alarm clock, designed by Swerve, has a built in wireless charging slot and a clean display, with a smart roller control for all the setting operations.

Our goal was to design a product with a broad, mass appeal, yet premium aesthetics, and easy operation in low light without the need for instructions or the molded text found on so many of todays, more clunky, products.

The form is friendly and unobtrusive, and a gentle glow-light lets the owner know the status of the charge.